“Come Here” and “Sic’em” by Dave Park

Posted under Uncategorized by admin on Friday 22 January 2010 at 6:01 pm

 “Come Here” and “Sic’em”

The difference between these two words is MARKETING! 2 face

Plain and simple.

That’s how we are going to mentally approach our planning calendar. 

Some months will be “Come Here” months with promotions, advertising, marketing and follow-up designed to bring your clients, prospects and business to you. 

Other months will be “Sic’em” months designed for your business to be clearly aggressive without the lingering effects from the bite!

During the year there will be several marketing campaigns delivered to the local and national press, real estate professionals, vendors, affiliates, clients, homeowners and recruits. 

Yes we use the word campaign because business is a war.

It will be imperative that you not only follow the campaigns, but that you maintain prepared communication with your social and professional networks.  This business building opportunity and platform will propel your business.

But the speed is dependent on relationships.  
(Social and Professional)

POWRsoft will distribute, inject, project and blast reaction designed marketing campaigns and specifically targeted materials to your people. . . . YES you have people!

You will have to know the material, follow up and answer the phone.

  
NOW, this is the MOST IMPORTANT PART of this Maverick Rant!

 

 . . . now ask yourself why I have your attention.  What grabbed you? 
What made you want to keep reading? 
Why are you reading now?

Let Maverick take a guess:

It was a simple, but solid statement.  The line stood out by presenting it on the page by itself (white space) and I gave the line a greater impact by capitalizing some of the words.

Marketing uses every line to keep your readers attention.  Marketing tells a story and one that the reader is bound to follow not just this one time but every time.

There are simply too many distractions in the world for you to offer mediocre marketing.  You don’t have a choice.  Your marketing materials must be perfection. 

Your marketing must Walk, Talk and Breathe!

It’s an exhilarating challenge to actually influence people.  People will use and buy your services and products on the strength of your marketing. Then when they experience your untouchable product and service. . .

BLAM . . . POW . . . Holy Cow Batman. 

Competing on Service instead of price is challenging in today’s economic environment.  But Maverick believes it is the right thing to do!  And so will your clients.

Plain and Simple!

This is not your mothers marketing. 

This is ELECTRIFYING!hypnosisplainsmall[1]
This is COMPELLING!
This is MAGNETIC!
This is STIRRING!
This is VITAL!
This is HYPNOTIC!
This is POWERFUL!
This is PERSUASIVE!
This is GUARANTEED!

This is MAVERICK MARKETING! 

And Maverick is planning to facilitate a double in your business in 2010. 

It’s not magic. 
It’s just MARKETING. 
 
Plain and Simple! 

Maverick Rules!

 

Dave Park
The Maverick Builder
Your Success is Our Success!

 

 


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